IBRAHIM, Samia; S.TAWFIK, BenBella; B. HAFIZ; ABDALLAH MAKHLOUF, Mohammed. A Behavioral-Enhanced RFM Framework for Customer Segmentation and Churn Prediction. Statistics, Optimization & Information Computing, [S. l.], 2026. DOI: 10.19139/soic-2310-5070-4505. Disponível em: https://iapress.org/index.php/soic/article/view/4505. Acesso em: 25 sep. 2026.