LOUKILI, Manal; MESSAOUDI, Fay; OMAR EL AALOUCHE; EL YOUBI, Raouya; RIAD LOUKILI. Adaptive Pricing Strategies in Digital Marketing. Statistics, Optimization & Information Computing, [S. l.], v. 14, n. 3, p. 1244–1251, 2025. DOI: 10.19139/soic-2310-5070-2200. Disponível em: https://iapress.org/index.php/soic/article/view/2200. Acesso em: 6 may. 2026.